Underachievement Unlocked

I originally intended for Snap Filters to be released for free for a few weeks, then set a price, but Apple prevented that. Now that I’m allowed to publish free apps, and since I’ve had a hard time getting review sites to be interested in the application (because there are so many photo filter apps already), it’s time to take a step back in my launch plans and make the app free for two weeks — celebrating the nice weather (if you’re in the northern hemisphere).

The point of Snap Filters is that it makes pretty pictures out of the crappy iPhone camera; and it has a rather snappy interface that lets you quickly browse through the filters and select the ones that will make your images pop — I find that it’s more usable and stable than many of its competitors, in a subtle way that is hard to demonstrate until you try it out for yourself.

That’s why you should download it right now from the App Store, because it’s free until the summer solstice. (If it asks you to pay, try again in a few hours.)

And don’t forget to rate it on the App Store.

Received yesterday a second copy:

Your application, Web is Pink, is requiring unexpected additional time for review. We apologize for the delay, and will update you with further status as soon as we are able.

The interesting part is that it was sent out of the regular approval process — I could tell on the site that they reviewed the app about a week ago, not yesterday — but one day after Apple officially announced the long-expected parental controls for iPhone.

So I’m holding out unrealistic hopes again that the app could be approved when iPhone OS 3.0 brings those controls to the mobile App Store. Let’s meet here in ten days to witness my crushed expectations.